The Double Opt-In Introduction

I'm sure everyone out there gets email intros. Someone who knows you sends you and someone you don't know an email suggesting you meet. I send emails like that a lot. I might send a half a dozen or more every day. I get even more emails like that. Sometimes dozens a day. And I'd like to propose some email intro etiquette which I follow almost religiously myself: When introducing two people who don't know each other, ask each of them to opt-in to the introduction before making it.


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Fred Wilson 

Fred Wilson has been a venture capitalist since 1987. He currently is a managing partner at Union Square Ventures and also founded Flatiron Partners. Fred has a Bachelors degree in Mechanical Engineering from MIT and an MBA from The Wharton School of Business at the University of Pennsylvania. Fred is married with three kids and lives in New York City.

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Collection: Personal
Category: Networking