3 Sales Tips for Startups – Creating a Burning Platform

If you sell a product direct to a customer – in person or on the phone – you need to understand what their pain points are and position your product benefits against those pain points.


(Full Post: http://www.bothsidesofthetable.com/2009/10/04/3-sales-tips-for-startups-creating-a-burning-platform/)


Mark Suster 

Mark Suster is a 2x entrepreneur and an investor. He joined Upfront Ventures in 2007 as a General Partner after selling his company Koral to Salesforce.com. He focuses on early-stage technology companies.

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Filed Under:
Collection: Business Development & Sales
Category: BD & Sales Strategy