BD 101: What to Avoid While Getting that First Meeting

“Before we hop on a call, mind sending over a deck or one-pager my team can review.” I get this all the time. Target partners and customers often want collateral on your offering prior to taking a meeting with you. It’s a filtering mechanism they use to spend their time efficiently. I avoid sending material prior to a first meeting at all costs. Here’s why.


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Scott Britton 

Scott Britton is a startup enthusiast, blogger, and Skillshare teacher based in New York City. He is a former business development and marketing executive for SinglePlatform and writes about business development, networking, and personal development at

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Filed Under:
Collection: Business Development & Sales
Category: Approaching Leads & Getting Meetings